“Entrepreneurship and New Venture” is a textbook designed for higher education, suitable for students and general readers who wish to expand their knowledge.

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Home > News > New monthly book > “Entrepreneurship and New Venture” is a textbook designed for higher education, suitable for students and general readers who wish to expand their knowledge.

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24 February 2026 15:27:19

“Entrepreneurship and New Venture” is a textbook designed for higher education, suitable for students and general readers who wish to expand their knowledge. The content is up-to-date and aligned with managerial practices in today’s globalized world. It covers fundamental concepts of entrepreneurship, analysis of entrepreneurial problems and opportunities, business creation and start-up processes, opportunity recognition, human resource management, effective business plan writing, capital management and fundraising, as well as an analysis of future trends in entrepreneurship. This makes it an excellent resource for building knowledge that can be effectively applied to organizational management.